The Power of Storytelling

I’m Nicola J Rowley, and with over 25 years in the media as a former journalist and PR expert I’m here to help you unlock the story potential for both YOU and your brand. Featuring interviews with leading business owners, journalists and celebrities to help answer the question ”How can my story impact both mine and other people’s lives?”I want to show you what journalists and media organizations are looking for - how the pros get those opportunities - and how you can use elements from your story to have them knocking at your door. Whether you’re an entrepreneur, leader, or just looking to boost your personal brand, this podcast is for you. Join me on the Power of Storytelling as I help you harness the power of storytelling to drive more influence and awareness for YOU.

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Episodes

Thursday Jul 13, 2023

Want to take the PR quiz? Find it here: https://pr-quiz.com/Do you want to establish a strong reputation and seize abundant media opportunities for your business or entrepreneurial venture? Are you seeking a solution to enhance your standing and generate greater exposure? Look no further. I am here to provide you with the answer. By delving into the importance of strategic messaging and positioning, I will equip you with the tools necessary to achieve the desired outcome. You will discover how to craft compelling narratives that capture the attention of your target audience and differentiate yourself from competitors. Together, we will unlock your potential for enhanced credibility, increased visibility, and an array of invaluable media prospects. Let's embark on this transformative journey towards success.In this episode, you will be able to:Discern the colossal impact of exceptional messaging and positioning in scaling unthinkable entrepreneurial heights.Tread the transformational journey of turning simple storytelling into a silver bullet for attracting lucrative media attention.Learn the nuanced art of throwing together catchy messages that lucidly express the worth of your work.Learn why carving a unique niche and standing out is a gamechanger in business.Absorb the powerful lesson of putting the audience first – a key to effective storytelling and successful public relations.Want to connect? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/

Thursday Jun 29, 2023

Passionate about singing, baking and teaching, Annie Bennett is a woman of diverse talents.  But she doesn’t believe talent is the only thing that got her where she is. Her journey from a dedicated educator to opera singer and now a successful entrepreneur of Leading Lady Cakes is truly revolutionary. Want to get featured in top tier national media titles in 60 days or less? Check out my course: https://go.njrpr.com/courseIn this episode we discuss:Annie’s big career switch from teaching, and her discovery of her own voiceHow singing opera  empowered Annie to open her own baking businessThe power of PR and storytelling in helping promote her workWant to connect? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/Find Annie Bennett:Instagram: https://www.instagram.com/leadingladycakes/Facebook: https://www.facebook.com/leadingladycakes/Website https://leadingladycakes.co.uk/

Thursday Jun 15, 2023

Join the PR Challenge: go.njrpr.com/challenge In this week’s The Power of Storytelling, Antoinette Daniel, an “accidental entrepreneur” who is helping end inequality and exploitation through cleaning homes joins The Power of Storytelling host Nicola J Rowley for a discussion addressing how Antoinette’s story is being used to influence the top decision makers in the UK.In this episode they discuss:How a cleaning business is empowering women and ending inequality and exploitationWhy one story is making change at the highest levels of UK politcsHow to curate a story to attract attention from the top decision makers Want to connect? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/Find Antoinette Daniel:Website: https://antoinettedaniel.com/LinkedIn: https://www.linkedin.com/in/antoinette-daniel-jh/

Thursday Jun 01, 2023

Want to take the PR quiz? Find it here: https://pr-quiz.com/Lauren Prentice is a drama school graduate, the owner of several successful businesses and an author of an Amazon bestselling book on subscription boxes. If she sounds busy, that’s because she is. But when the pandemic and a challenging pregnancy forced her to slow down, she learned a lot about adapting and pivoting her work. In this episode of The Power of Storytelling, she sits down with Nicola J. Rowley, the several hats she wears — and just how she got to where she is.Listen in to hear Lauren and I discuss:Her journey to starting her first business after she finished drama schoolHow her challenging pregnancy and new motherhood impacted her mentally, physically and professionallyHer experience bringing the subscription box business model to the UK in the pandemicWant to connect? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/Find Lauren:Instagram: https://www.instagram.com/imlittlelauren/

Thursday May 18, 2023

In this week’s The Power of Storytelling, BBC presenter, journalist and all-around athlete Louise Minchin joins her old friend and The Power of Storytelling host Nicola J Rowley for a wide-ranging discussion on their shared work and Louise’s new book, “Fearless:Adventures with Extraordinary Women.”In this episode they discuss:How Louise and Nicola met, and Louise’s career in journalistic storytellingThe power of using journalism to break taboos around subjects like menopauseLouse’s experience with sport and how that relates to her new book Want to connect? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/Find Louise Minchin:Instagram: https://www.instagram.com/louiseminchin/Twitter: https://twitter.com/louiseminchinPreorder Louise’s book: https://www.bloomsbury.com/us/fearless-9781399401197/

Thursday May 04, 2023

Confidence is one of the most important parts of storytelling, and obtaining a level of confidence about your life story is often the first step in communicating it to others. But many people don’t know how successfully owning their story translates into a more successful PR pitch or interaction with a journalist. In today’s episode, I break down just how you can find that confidence and footing in your story before sharing it with the world.Listen in to hear me discuss:The importance of stories uniting people and making them feel less aloneHow a hiking trip in Peru taught me the importance of preparation for confident storytellingHow to simplify your wording when you speak with journalists and other media personnel Want to connect? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/

Thursday Apr 20, 2023

In this episode of The Power of Storytelling, CBeebies presenter, pediatric physician and author, Dr. Ranj Singh, joins Nicola J. Rowley to reflect on his career and his new book “How to Be a Boy.” In this episode, they discuss:How to challenge conventional norms around masculinityDr Ranj’s experience coming out at age 30 and what owning his story meant to himself and the publicHow to carve out space in one’s professional life for self expression and genuine creative ideasFollow Nicola:Instagram: https://www.instagram.com/nicolajrowleypr/Facebook: https://www.facebook.com/NicolaJRowleyPR/Twitter: https://www.twitter.com/https://twitter.com/NicolaJRowleyPRLinkedIn: https://www.linkedin.com/in/nicola-j-rowley/Website: https://www.njrpr.com/Find Nicola’s PR quiz at www.PR-Quiz.comFollow Dr. Ranj:Order his book: https://geni.us/HowtobeaboyTwitter: https://twitter.com/DrRanj?s=20Instagram: https://www.instagram.com/drranj/?hl=en

Thursday Apr 06, 2023

When today’s guest, Saheli Dhokia, came to Nicola wondering if a special COVID wedding she had planned was a story worth sharing, Nicola responded with a resounding: “Yes!” What ensued was a viral moment about a drive-in wedding, including a feature on the front page of “The Guardian” and many interviews. In today’s episode, Nicola and Saheli reflect on:Working together to respond to media requestsThe joy the story brought to audiences in the middle of COVID lockdown.How the viral moment boosted Saheli Event’s brand and marketingFollow Nicola:Instagram: https://www.instagram.com/nicolajrowleypr/Website: https://www.njrpr.com/Find Nicola’s PR quiz at www.PR-Quiz.comFollow Saheli:Website: https://sahelievents.com/Instagram: https://www.instagram.com/sahelievents/

A Limitless Life w. Katy Hill

Thursday Mar 23, 2023

Thursday Mar 23, 2023

"If you can dream it, if you can have the vision in your head, you absolutely can achieve it. But it's hard if you don't allow yourself to go there because then it will never happen."Katy Hill is a personal development and empowerment coach, best known for her time presenting Blue Peter from 1994 to 2000. After overcoming childhood shyness and building out her resume in the media field, she achieved her dream of hosting the beloved show. In this episode of The Power of Storytelling, she joins host Nicola J. Rowley in a discussion about: 1. Her hard work over the years to become a TV presenter2. Her big career change and finding excitement in midlife3. How we use life lessons to empower ourselves and “play bigger” than we ever thought possibleFollow Nicola:Instagram: https://www.instagram.com/nicolajrowleypr/Facebook: https://www.facebook.com/NicolaJRowleyPR/LinkedIn: https://www.linkedin.com/in/nicola-j-rowley/Website: https://www.njrpr.com/Follow Katy:Instagram: https://www.instagram.com/imkatyhill/?hl=en

Thursday Mar 09, 2023

Dani Wallace has an incredible story of transformation. Despite growing up in a violent and impoverished environment, Dani turned her life around and is now thriving. In this episode, she shares her insights on how to harness the power of storytelling to make positive changes in both personal and professional life. Dani will discuss the power of your story, what PR really is, and how you can harness your own story to improve your personal life, business life, and the people around you. Dani will also talk about her upcoming annual event of Bee Inspired where you can learn the tricks and tools of the speaking trade with like minded people. Make sure you tune in to the end where Dani talks about her #FLYANYWAY Foundation and the work they’re doing to help people who have suffered from domestic abuse access some of the best business mentors and business service providers in the UK and eventually globally, to help them to build successful and sustainable businesses.Connect with Dani here:Website: https://www.iamthequeenbee.co.uk/#FLYANYWAY Foundation: https://www.iamthequeenbee.co.uk/flyanywayFacebook: https://www.facebook.com/thequeenbeedaniTwitter: https://twitter.com/thequeenbeedaniInstagram: https://instagram.com/thequeenbeedaniLinkedIn: https://www.linkedin.com/in/iamthequeenbeeYouTube: https://www.youtube.com/channel/UCh2UPBjTXV31quPCgvzwAvQWant to connect with me? Find me here:Instagram: https://www.instagram.com/nicolajrowleypr/Twitter: https://twitter.com/NicolaJRowleyPRFacebook: https://www.facebook.com/NicolaJRowleyPR/Email: nicola@njrpr.comWebsite: https://www.njrpr.com/

Nicola J. Rowley 2023

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