How a Drive-In Wedding Went Viral w. Saheli Dhokia

When today’s guest, Saheli Dhokia, came to Nicola wondering if a special COVID wedding she had planned was a story worth sharing, Nicola responded with a resounding: “Yes!” What ensued was a viral moment about a drive-in wedding, including a feature on the front page of “The Guardian” and many interviews. 

In today’s episode, Nicola and Saheli reflect on:

1. Working together to respond to media requests
2. The joy the story brought to audiences in the middle of COVID lockdown.
3. How the viral moment boosted Saheli Event’s brand and marketing

Follow Nicola:

Instagram: https://www.instagram.com/nicolajrowleypr/

Website: https://www.njrpr.com/

Find Nicola’s PR quiz at www.PR-Quiz.com

Follow Saheli:

Website: https://sahelievents.com/

Instagram: https://www.instagram.com/sahelievents/